Bonnier Publications

Graphic Design/
Web producer/CRM

Situation: The client needed help with the design of their newsletter and related advertisements, as well as the mailing, segmentation and strategy of their newsletter.

Action and Result: Production of digital newsletters as well as containing advertisements for the magazines; National Geographic, Illustrated Science, Digital Photo, Do It Yourself, Active Training, In Shape, PC Magazine and All About History. These mailings also involved A-B testing of the newsletters, as well as analyzing and reporting to the client on its results.